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Print is dead. Start a newspaper
By Camilla Grey Over one trillion pages of content on the Internet. 50 billion downloads from the app store. More than 100 hours of video are uploaded to YouTube every hour. You know the stats, and you...
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Winning a Lion - what it means to us
By Lisa Smith, Mads J. Poulsen, James KapeWe took home a Silver Lion from Cannes this year for our USA TODAY work, and we’ve never been more thrilled. Over the past few weeks since Cannes’...
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Refinery29 launched new brand identity
Refinery29 was founded in 2005 with the idea of providing a highly curated, edited take on all things cool in New York City. Fast-forward 8 years later… Refinery29 has grown from local to global, from...
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Five questions with... Sarah Lacy
In the fourth of a series of interviews with inspiring female leaders, Wolff Olins’ global COO, Sairah Ashman, interviews Sarah Lacy. Sarah is the founder of PandoDaily, the site-of-record for the...
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24 hours #ThroughGlass
By Aditi Joshi and Nancy Xiao In the year since Google announced its Glass product, a whirlwind of Minority Report-worthy products have found their way to the consumer market. From the latest...
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Designed and Made in India?
By Zia PatelLook at the back of any iPhone and you will see the words “Designed by Apple in California. Assembled in China.” Today I noticed that the bicycle I ride in London is also designed in...
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Forty: luv
By Beatrice Vears Sport is a pure, true physical endeavor, a benchmark of prowess, the simplicity of performance on the day which defines a winner and a loser. Wimbledon 2013 shows no greater case in...
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Dan's haiku challenge
By Dylan Parry We were lucky enough to recently have Dan Germain be our first ever visiting creative director. He stretched our thinking in many wonderful ways, leaving us with one final challenge:...
View ArticleExperiments in Vine
By Karl Sadler Being a global company, our client teams are often made up of people from all three of our offices working together - sometimes remotely, sometimes in the same room.We’re experimenting...
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#Disconnect
By Jemma ElliotI’ll admit it, I’m a tech worrier.I’m worried about a machine-to-machine world that unknowingly tethers us to a web of devices. I’m worried about an iWatch talking to a fridge talking to...
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Five questions with... Kathryn Parsons
In the third of a series of interviews with inspiring female leaders, Wolff Olins’ global COO, Sairah Ashman, interviews Kathryn Parsons. Kathryn is the co-founder of Decoded who demystify the dark...
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Indiegogo: an undersung hero
By Melissa AndradaIndiegogo represents the best of crowdsourcing.Anyone can set up a campaign for any project, business or cause they believe in. As founder Danae Ringelman tweets, “Indiegogo is...
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Chin up
By Tom Petty"Anyone want another drink?"*tap tap tap**swipe*"Anyone?"*pinch to zoom*BBC Radio 4 would call you a Zeitgeister, The Guardian newspaper? Something annoying like The Digerati, but I’ll...
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Five questions with... Sunny Bates
In the second of a series of interviews with inspiring female leaders, Wolff Olins’ global COO, Sairah Ashman, interviews Sunny Bates. Sunny is a curator of ideas, talent and disruption. What are the...
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The Dissolution of the Church of Apple
By Camilla GreyNow, let’s play a game. Let’s close our eyes and imagine an Apple store.But let’s imagine that this Apple Store looks a bit scruffy, and the Geniuses are bored. As Get Lucky plays on...
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Mobilink. Har Dil. Har Din.
By Ameen Malhas and Besiki TurazashviliFollowing weeks of speculation on the streets of Lahore, Karachi and Islamabad, with the “Follow the Link” teaser campaign, we are proud to announce that...
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The Hamperling arrives at the Serpentine pavilion
The most ambitious architectural programme of its kind, the Serpentine’s annual Pavilion commission in London is one of the most anticipated announcements on the cultural calendar. This year it has...
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Reasons to be cheerful
by Robert Jones and Sami MallisThere’s no industry that more needs to change its game than financial services – and yet that seems so unlikely to do it. This is not because of the conservatism of...
View ArticleWOW
WOWFILM from Wolff Olins on Vimeo.A sweet little something about WOW, a programme we created to help us stay a little bit healthier, from eating healthier and staying fitter to managing our time and...
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I'm with the brand
By Chris Moody A couple of weeks ago I was struck by an incident in a city centre pub (metaphorically).The family of a World War One, Victoria Cross medal winning solider was thrown out of the bar...
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